The short answer is yes; however, you’ll have to make some compromises. Enji is designed to have one business per account, but we know sometimes you have multiple brands under one business—so there is flexibility.
The Pros (where it works well):
Brand Asset Library - you can house all assets in one place and label them according to the brand they align with
Brand Guide - you can build separate guides and rename them to match each brand
Media Kit - you can build separate kits and rename them to match each brand
Social Media Scheduler - you can link multiple accounts per platform to Enji
Key Performance Indicators - you can separate your data by duplicating KPIs and renaming them
Marketing Campaigns - another easy place to rename according to the project
The Cons (where you will need to make compromises)
Your overall marketing strategy - If your initiatives are very different for each brand, you’ll find it harder to balance your marketing strategy. All tasks in your calendar are generated from the way you answer these questions.
Calendar - you can not easily differentiate tasks for each business on the calendar
To recap, it can and is being done but we recommend having two accounts if the businesses/brands have very different strategy goals. The good news is, with two accounts you can easily toggle between the two businesses while keeping everything organized and separate!